Client: George & Co., A Family Investment Group, London
Background:
George & Co. managed a portfolio for a family legacy, with investments in both traditional stocks and digital assets. Their decision-making often relied on instinct, leading to inconsistent returns.
Challenge:
• Inaccurate or delayed financial insights hampering strategic decisions.
• A lack of a unified dashboard that could compare and analyze disparate assets.
• Difficulty in tracking performance and rapidly adjusting allocations as market conditions shifted.
Solution Provided by Phoenix:
Phoenix deployed its Advanced Performance Metrics & Analytics platform:
• Unified Dashboard: Combined data from multiple asset classes into one easy-to-read interface.
• Predictive Analytics: Employed machine learning to forecast market shifts and identify underperforming assets.
• Custom Alerts: Offered real-time notifications and weekly reports that prompted timely rebalancing of their portfolio.
Results:
• Within one quarter, the family group’s ROI improved by an estimated 22% due to more informed and timely portfolio adjustments.
• The system identified several asset reallocations that improved risk exposure and maximized returns.
• George & Co. now rely on Phoenix’s analytics as a core part of their decision-making process.